Keynote: Wedding Industry -- You're Crushing It Right Now! (A Reality Check) with Meg Keene of A Practical Wedding
2017 has been such a grim ride, that it's easy to feel like it's all doom and gloom in weddings too. But if there is one thing that feels like a ray of hope right now, it's how much the wedding industry has changed for the better, and how their seems to be a new focus on doing the work to make more progress. As we close the Love Union with a discussion of the state of the industry, we'll talk about how we are both winning and failing at diversity, and how a few small changes in your business can open you up to a whole new market (while making the wedding industry a better place at the same time.) We'll also talk data. We've pulled information from our massive data trove on what readers want to see, what's getting clicks and bookings, and the surprising things our readers (and your clients) are looking for. We'll round out the talk with a whole lot of Q&A, plus some serious complementing each other on how cute our business cards (and shoes) are.